The honest comparison.

Four real ways to run a D2C store — Shopify plus an app stack, a DIY builder, Amboras, or a growth hire — laid out feature by feature. No dunking. Just what each one actually includes.

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Feature by feature.

Every row traces to something real — ours or theirs. No fabricated numbers, no invented competitor prices, no dunking on a name.

Feature

CharvaX

Shopify + apps

DIY builders

Amboras

A hire

Store & checkoutThe foundation everyone needs — some of it comes assembled, some of it you assemble yourself.

Full storefront + on-brand page builder

✓85 sections, no code, done for you

✓you assemble the theme

✓you're the designer

✓

—

UPI, COD & cards — zero platform fee

✓

via paid apps

card-first, Western default

—

GST-correct pricing, extracted from MRP

✓

via paid apps

—

COD phone-OTP anti-fraud, server-verified

✓

via paid apps

—

The AI layerOurs ships with a working crew. Theirs is a canvas, a to-do list, or one action without a review step.

A merchant-command AI, human-in-the-loop

✓BarhaX — reviews before it acts

via paid apps

—

acts without a review step

—

A working crew — recovery, RTO defense, reviews, win-back, SEO & more

✓10 agents, one bill, off until you flip it on

via paid appsone app per job

—

one function, not a crew

Buyer-facing AI concierge, grounded

✓never invents a price

via paid apps

—

Every AI answer cites its evidence

✓grounded, never a black box

—

Data ownershipWhoever owns the customer data owns the compounding advantage.

Same-origin first-party data collector

✓not a third-party script

via paid apps

—

Server-side purchase capture

✓survives a closed tab

via paid apps

—

One customer profile — a CDP you own

✓known + anonymous, one feature store

via paid apps

—

platform-owned, young

—

Written export guarantee for code, domain & data

✓

✓on their platform

young, unclear

—

Built for how the world actually sellsCOD, UPI, GST and WhatsApp — first-class, not a plugin you bolt on.

COD & UPI as first-class, not an add-on

✓

via paid apps

—

card-first, Western default

depends who you hire

RTO risk-scoring before the label prints

✓history + pincode area-risk

via paid apps

—

manual, if at all

WhatsApp order updates, same trigger as email

✓

via paid apps

—

manual

GST invoicing, built in

✓

via paid apps

—

manual

What it costsThe setup fee buys a professionally-built store — here’s what the alternatives cost instead.

Monthly

₹5,999–₹19,999Staffed → Sovereign, one bill

≈ ₹42k–1.7L in appstypical app-stack spend

the builder's planplus your time

—

₹30,000–₹60,000one function, no nights or weekends

One-time setup

₹39,999–₹99,999a professional build, included

—

₹40,000–₹2,00,000if you hire it out

—

Time to live

7 daysguaranteed, or 2 months free

weeksof assembly + app setup

weeksof DIY, still not on-brand

—

✓included · muted text = achievable with extra tools and spend · — not part of that option.

You don’t need another app. You need the outcome.

A premium store, built for your brand, staffed with a working crew — done for you, live in 7 days. You get the outcome, not the homework. And it’s yours to run and edit after.

Book a founder call See the full pricing