Terms of Service

Last updated: July 2026

Reachify Innovations Pvt. Ltd. · Delhi, India

These Terms of Service (“Terms”) govern your use of the CharvaX service provided by Reachify Innovations Pvt. Ltd. (“Reachify”, “we”, “us”). By exploring our demo or purchasing our service, you agree to these Terms. Please read them carefully.

1. The service

CharvaX is a done-for-you service in which we set up, configure, and launch a complete direct-to-consumer (D2C) ecommerce platform for your brand. Unlike a bare store builder, a CharvaX store ships staffed: it comes with BarhaX — an AI operator you command — and a crew of automated agents that work to make and save you money on the store. We build on a modern, production-grade stack and hand over a store that is fully yours to operate.

The service has two parts: a one-time build and setup, and an ongoing hosted subscription under which we host your admin, maintain the platform, and run the AI crew (BarhaX, the agents, and the AI Store Companion) on your store. Your storefront, domain, and data remain yours throughout (see §6). These Terms cover both parts; the specific plan, features, and prices that apply to you are the ones set out in your quote.

2. What the base package includes

The base setup fee covers a complete, working store, including:

  • A branded storefront with your logo, colours, and fonts.
  • Product catalogue setup with descriptions, images, variants, and collections.
  • Checkout, customer accounts, and a full admin dashboard.
  • Payment gateway, logistics, and domain configuration, plus order, subscription, and inventory management.
  • BarhaX, your AI operator, and a starter crew of agents (such as cart recovery, reviews, RTO protection, and order updates), plus the platform features demonstrated in the demo.

The size of your crew and the depth of the AI operating layer depend on the plan you choose (Staffed, Operated, or Sovereign). Capabilities beyond your plan (for example, marketplace connections, custom design, server-side tracking, or data migration) are optional add-ons. Your exact inclusions and any add-ons are priced separately and confirmed in your quote before purchase.

3. Delivery timeline

We aim to deliver your live store within 7 business days of receiving all required assets and information. The timeline begins when you submit your completed onboarding form and assets — not on the date of payment. Delays caused by missing assets, pending approvals, or third-party services (such as domain or payment provider verification) pause the clock and extend the timeline accordingly.

Delivery guarantee.If your store isn’t live within this window — where the delay is ours and not caused by the exceptions above — your next two months of service are free, and we keep building until you launch. This guarantee is a service credit; it does not affect your refund rights under our Refund Policy.

4. Your obligations as a client

  • Provide complete and accurate brand assets, product details, and any content needed to build your store.
  • Respond to requests for information and provide timely approvals (including approval of the Day 2 rebrand preview).
  • Ensure you have the rights to all logos, images, text, and other materials you supply, and that they do not infringe any third party’s rights.
  • Use the store lawfully and in compliance with applicable regulations for your products.

5. Payment terms

  • Setup fee — due in full before work begins. Work on your store starts once payment is confirmed and your onboarding form is received.
  • Monthly subscription — where applicable, your plan (covering hosting, maintenance, support, and the AI crew that runs on your store) becomes due 30 days after your store goes live and recurs monthly. If you choose the self-managed option, no monthly subscription applies.
  • Usage-metered features — each plan includes a fair-use allowance for the AI crew. Certain high-volume features — notably the buyer-facing AI Store Companion beyond its included chat allowance — are billed as usage at cost, within a spend ceiling. Where these apply, the allowance and the per-unit rate are shown in your quote, and you are never charged beyond the ceiling without notice.
  • All payments are processed securely by Razorpay. Prices are quoted in Indian Rupees (INR).

6. Intellectual property and ownership

What you own. On full payment of the setup fee, you own your storefront code, your domain, your brand assets, your customer data, and the content of your store. This ownership is backed by a written export guarantee: you can take your storefront code, domain, and customer data with you at any time, with an optional source-escrow arrangement available on request. There is no lock-in.

What we license to you. The AI crew (BarhaX, the agents, and the AI Store Companion), the operating platform, and the hosted admin are provided to you under a licence as part of your subscription — they are the service you subscribe to, not source code that is handed over. Reachify retains ownership of its platform, agents, tools, templates, and reusable components that are not specific to your brand. In short: you own the store you run; we run and license the platform and crew that operate it.

You grant us a limited licence to use your brand assets and store data solely to build, host, operate, and support your store and its AI crew, as described in these Terms and our Privacy Policy.

7. Limitation of liability

We deliver our service with reasonable care and skill. To the maximum extent permitted by law, Reachify’s total liability arising out of or in connection with the service is limited to the fees you paid in the twelve months before the claim. We are not liable for indirect, incidental, or consequential losses, including lost profits or revenue, or for the acts, outages, or pricing changes of third-party services (such as payment gateways, logistics partners, model providers, or hosting providers).

The AI crew. The AI crew assists you — it drafts messages, scores risk, and automates routine work — but it operates under your control and behind guardrails enforced in our code: agents are off until you turn them on, a reply never promises money (refunds, credits, or timelines), only a human sends a customer-facing message, and high-severity issues are always handed to you. You remain responsible for the features you enable and the actions you approve. We describe what the crew does honestly, but ecommerce results depend on many factors outside our control, so we do not guarantee any specific commercial outcome (such as a particular conversion lift, RTO reduction, or revenue figure).

8. Refunds

Refunds are governed by our Refund Policy, which forms part of these Terms.

9. Governing law and dispute resolution

These Terms are governed by the laws of India. Any dispute arising out of or in connection with the service shall be subject to the exclusive jurisdiction of the courts of Delhi, India. We encourage you to contact us first so we can resolve any concern amicably before pursuing formal proceedings.

10. Changes to these Terms

We may update these Terms from time to time. Material changes will be reflected by updating the “Last updated” date above. The Terms in effect at the time of your purchase apply to that purchase.

11. Contact

Questions about these Terms? Email info@reachifyinnovations.com or message us on WhatsApp at +91 91285 47292.